What is Graphic Design?
Graphic design is an art that is associated with technology and is created and designed with the help of electronic designs. Graphic design is a necessary thing in the modern technology world. Graphic design is a very good source of visual communication and they are created with the help of special tools that are specially made for this purpose. Creating a graphic design requires a lot of creativity and time to master the art.
We are in the age of the technological revolutionized world. The world has changed after the invention of the computer and smartphones. The Internet has also played the role of catalyst in this revolution. Sending and receiving information is not a hurdle anymore. Different types of ways are used to make the information more attractive and catchy. graphic designing plays an important role in this regard.
Social media and the internet have made information accessible to almost everyone who is connected to the internet. Most of the information is sent in the form of images. Images are a good source of information because they are more attractive and make the engage the reader when it sees it.
Most of the social media posts are designed in such a way that it can excite the reader. Not only social media but graphic designs are also used in formal emails. Actually, graphic designs are almost everywhere on the internet. Without graphic designs, the internet is not complete. They make the internet world more stylish and catchy for users.
Graphic design is one of the popular among different soft skills. There are different sources from where this great skill can be learned. There are some designed courses, especially for this skill. The Internet is also a great place to learn this skill. There are several paid and free courses. For newbie free courses can serve the purpose and they can learn enough to design good stuff.
Now this skill has shaped itself into an industry. There are so many individuals that have learned this skill and have expert it. There are many graphic design companies. These companies provide with great quality of work according to the demand of the user. The number of companies is also increasing day by day as the skill demand is increasing. More and more people are learning this skill and are coming into this field.
Types of Graphic Designs:
As the field grows there are different things that are then included in the field. The field explores itself and different things from different aspects are tend to add to it. The same is the case with graphic design their a lot of categories that exist in this field now. Each type of graphic design requires a special kind of technique and tools to be created. There are several types that exist here we will discuss some of the most common ones.
- Visual Identity Graphic Design:
This type of designs is used for the general marketing of the brand to its customers. The special type of design that represents a specific brand is used again and again by them. This is the type of communication that companies want to perform with their customers. The elements of visual identity graphic design act as the face of that brand. It becomes a symbol of that brand. This strategy is really useful for different commercial products as it distinguishes them from others and creates their own unique ident among the competitors. Corporate stationeries and logos are usually designed in it. Standard guidelines are also set for different themes and styles of graphic design of the company.
- Advertising Graphic Design:
This is one of the most common uses of graphic design. Since the creation of graphic design, it is used for the purpose of advertising and graphic design. Actually, graphic designs were introduced for the purpose of marketing and advertising. As we all know that graphic designs are really attractive and such engaging things attract customers that’s why people are using them for many decades to increase their sales and traffic to their business.
Targeted market audience achieved by doing a really good marketing strategy with the help of graphic design. Almost all small and big businesses use this to increase their sale and productivity. graphic design plays a vital role in it.
There are special graphic designers that work with company professionals in order to provide them with quality graphic designs that are their need according to their marketing and advertisement strategy. This may be done by individual graphic designers or maybe by a team of designers. In the modern era, many companies have actually specialized departments for this purpose but still, they can hire individuals according to their needs.
- User Interface Graphic Design:
Smartphones are one of the hottest things of this decade. Most of the people living around the world have smartphones now. Smartphones have an exciting feature of running different types of applications. Applications provide you with different types of functions.
There are several types of users for any specific app. So, the design of the app should be such information that it allows the user to easily choose options and can use the app attractively. Moreover, another important purpose that design service is to maintain the attention of the user so that he keeps using the app again and again.
The user interface includes almost all the things with which the user interacts in an application. In the graphic design of the user interface, we are really concerned with the outlook of the application that the user is perceiving. The user’s visual experience is focused on this case. The human-computer interaction subject deals with this type and explains the nitty-gritty details that are considered in this scenario.
There are special UI designers for this purpose and they deal with desktop apps, android app, ios apps and also games. Two basic principles are considered for these apps one is informative and the second one is attraction. The balanced combination of both of these makes the app more effective.
Graphic Design Tool:
The graphic design industry has now progressed a lot. As the demand for graphic designs increases. In the same manner, the demand for graphic design tools also increased. Many versatile tools were introduced to the market. Some of these tools are paid but many of them are free. Paid ones have few better options and maybe a better user interface. However, free ones can also serve the purpose.
Some of the tools are for beginners while others have some high-level functions and are mostly used by the expert in the industry. Hands-on experience of anything is really important to learn anything. Graphic design is such an art like others that the more you are practicing it the more you will learn out of it.
The tool serves great by allowing you the opportunity to apply different concepts and design and use it for your practice purpose. The installation of some tools may be complex. As there are different methodologies that every one of them adopts. Some of them are briefly explained below.
Adobe Creative Suite is one of those tools that is really popular among graphic designers. Different versions of it are available with different functionalities. You can design some creative stuff using it. Adobe is actually a really famous name in the graphic design industry as they have many different products in this niche. Animations can also be made using different product of adobe. This is a really helpful tool in this regard is not less than a blessing for graphic designers.
Canva is also really a famous tool for graphic design these days. One of the coolest features of it is that it has thousands of already made designs. This tool is available online. Both the free and premium version of this software is available. For beginners, the free version of canvas serves the purpose. Thousands of images can be edited here and can be downloaded in the desire size and types. Most of those people who are not professional graphic designers use this service a lot because it has many pre-built designs and the user just needs to drag and drop to create his beautiful design. This is the beauty of canvas that it provides to its users.
Conclusion:
Graphic design is a vast field with a lot of demand these days. There are many pros and cons of this field. The pros and cons actually depend on the person. If a person is someone who likes creating new creative stuff then graphic design is the field for them. Graphic design offers you a lot of opportunities to create your own stuff and sell it.
It has some good market and people, as well as companies, are there to buy your amazing product. Most people are earning a handsome amount of money from this source. This skill has a high demand for freelancing. A large number of skilled people are providing these skills on various freelancing platforms and charging a good amount. No big amount is required to get into the graphic design business. Your biggest investment is the skill in this field.
A person’s skill and time serve as an investment in graphic design. This skill can be sold to anyone from the comfort of your home by simply sitting at your laptop. This is really good for creative ones but can be really haunting for the ones that are not made for such an art.
However, if anyone wants to learn it then there is a lot of material that is available on the internet regarding this field. Anyone can spend his time to learn this art in order to earn from this art.
