The 10 Dominating Web Design Trends for 2023

1.Experimental Navigation

Experimental navigation is the process of navigating by unconventional methods. This can include navigating by smell, sound, electromagnetic fields, or even by exploiting human emotions. It has been used both in the military and in civilian contexts.

For example, some military vehicles can use scent or sound to detect possible threats or targets. In civilian contexts, it can be used to track down missing persons or to help guide search and rescue missions. It can also be used to measure the effectiveness of new navigation technologies.

2.Scrolling Effects

Scrolling effects are the effects that occur when a user scrolls down the page. Examples of scrolling effects include parallax scrolling, lazy loading, and sticky elements. Parallax scrolling creates a three–dimensional effect as the user scrolls. Lazy loading delays the loading of images until they enter the viewport, improving page performance.

Sticky elements remain in place as the user scrolls, creating a cohesive experience. Other scrolling effects include smooth scrolling, which creates a smooth transition as the user scrolls, and animated elements, which animate elements as they enter the viewport.

3.Kinetic Typography

Kinetic typography is a technique of making text move on the screen. The text can be animated in a variety of ways to create an interesting effect that engages the viewer. For example, the text can be made to move around the screen, zoom in and out, change colors, or even appear to be written on the screen.

This technique can be used to draw attention to a particular phrase or word and to emphasize important points. It can also be used to create a more dynamic and engaging presentation.

4.Drag Interaction

A drag and drop interaction is an interaction that allows users to click and hold an object, move it to a desired location, and then release it. This type of interaction can be used to accomplish a variety of tasks, from sorting items or creating a sequence, to rearranging elements on a page or even to move files between folders.

The drag and drop interaction allows users to quickly and easily manipulate content without having to navigate through menus or use a keyboard. The drag and drop interaction utilizes a user‘s natural ability to manipulate objects with their mouse or touch input.

It also allows users to quickly move objects between locations without having to use a mouse or keyboard. The drag and drop interaction can be used in a variety of contexts, from ordering items in a list to creating a website layout to creating a digital work of art.

5.Structured Typography

Structured typography is a type of typography that follows a set of rules and principles which helps to create a consistent and organized look. This type of typography is often used in branding, logos, and other design elements.

It involves the use of specific fonts, size, line–spacing, and other elements that help create a consistent look and feel. Structured typography is also often used in print and web design to create a sense of professionalism and order.

6.Cinemagraphs

Cinemagraphs are still images with a small area in motion, created using the same techniques as traditional cinematography. Cinemagraphs are a blend of still photography and video, creating a magical living moment that is more vivid and engaging than either medium alone.

They are becoming increasingly popular on social media, websites, and in advertising and marketing campaigns. Cinemagraphs are typically created by taking a series of photos or video clips, selecting a portion of the footage to animate, and then masking the rest of the image to create the effect of a still photograph with a subtle but noticeable area of movement.

7.Brutalism

Brutalism is an architectural style characterized by its use of exposed concrete, rugged and often unrefined shapes, and an overall monolithic or fortress–like appearance. It is often associated with large–scale public housing projects and educational buildings, such as universities, due to its low cost and its emphasis on large, boxy forms.

It developed in the 1950s, and became popular in the 1960s and 1970s, especially in the United Kingdom. The term “Brutalism“ comes from the French béton brut, meaning “raw concrete“.

8.Colorful Gradients

Colorful gradients are gradients that use bright, vibrant colors. They typically feature a range of colors that blend together to create a unique, eye–catching effect. Colorful gradients can be used to add a fun and modern twist to any design project.

9.Layering

Layering is a process that involves the division of an application into separate layers, each of which provides a particular function or set of functions. Layering helps developers to structure the application and make it easier to understand, maintain, and extend.

It also helps ensure that changes to one layer do not affect other layers in the application. Layering can also be used to separate different components of the application, such as the presentation layer, the business logic layer, and the data access layer.

Layering helps improve the performance and scalability of an application by allowing components to be added or removed without affecting the rest of the application. Layering also makes it easier to test the application by allowing each layer to be tested separately.

10.Text–Only

Dear Mr. Smith, We are writing to inform you that we are unable to fulfill your order for two pairs of shoes in size 9. Our supplier has informed us that the size 9 is no longer available. We apologize for the inconvenience and would like to offer you a refund of the amount paid for the shoes.

If you would like to place an alternate order, please contact us directly and we will be happy to help you find a suitable replacement. Thank you for your understanding and we look forward to hearing from you soon. Sincerely, [Your Name]